1️⃣ What is STIBO MDM and how does it differ from other MDM tools?

Answer:
STIBO MDM (STEP) is a Master Data Management platform focused on creating a single, trusted view of product, customer, and supplier data. Unlike other tools, it offers strong capabilities in Product Information Management (PIM), data governance, and workflow automation, making it ideal for large enterprises managing complex product catalogs.

2️⃣ Explain the key components of the STIBO STEP architecture.

Answer:
STIBO STEP architecture includes:

• Data Model: Defines business entities and relationships.

• Workflow Engine: Automates business processes and data approvals.

• Business Rules: Enforces data quality and governance standards.

• Integration Layer: Connects with ERPs, CRMs, and eCommerce platforms.

• User Interface (STEP Workbench / Web UI): For data stewards and business users.

3️⃣ What are Workflows in STIBO MDM and how are they used?

Answer:
Workflows in STIBO are process-driven frameworks that control data creation, modification, and approval. They help maintain data accuracy, ensure compliance, and provide traceability across data lifecycles — for example, in product onboarding or supplier data enrichment processes.

4️⃣ How do you ensure Data Governance and Data Quality in STIBO MDM?

Answer:
STIBO MDM uses:

• Business Rules and Validations to ensure consistency.

• Golden Record Management to maintain the most trusted version.

• Role-Based Access Controls to protect data integrity.

• Audit Trails and Versioning to track all changes transparently.

5️⃣ Can you explain how integrations work in STIBO MDM?

Answer:
Integrations are handled through APIs, REST services, and connectors that enable seamless data flow between STIBO and systems like SAP, Salesforce, or Oracle. It supports real-time synchronization and batch-based data exchanges, ensuring that all downstream systems receive accurate, updated information.